Delicius presents Be Blue – The Sea Conference 2024

On June 7th, at the APE Parma Museum, was held the third edition of the Be Blue – The Sea Conference, organized by Delicius, a leading Parma company in the canned fish sector. The event brought together retail leaders, academia, lenders and associations to discuss the preservation of the marine ecosystem

For its 50th anniversary, Delicius focuses on the economy of the sea and environmental responsibility

Delicius, the Parma-based company, leader in the canned fish sector, celebrates 50 years of activity by bringing together companies, non-profits and universities. The third edition of “Be Blue – The Sea Conference 2024“, specifically organized by the Parma-based company leader in the canned fish sector, focused on the economy of the sea, sustainability and corporate environmental responsibility. The event was held at the APE Museum in Parma, coinciding with the 50th anniversary of Delicius.

To celebrate this milestone, the museum halls hosted the exhibition “Mare Nostrum”, a contemporary art exhibition  that tells the story of the sea and of fishing through various artistic expressions.

A call for the protection of the oceans

With an economic value of $2.5 trillion a year, the oceans are a vital resource that must be protected. During the conference, participants analyzed the state of health of the sea, negatively affected by illegal fishing, chemical pollution and climate change. It was pointed out that the issue of food safety is crucial for consumers and how companies and institutions must work together to promote sustainability.Con un valore economico di 2,5 trilioni di dollari l’anno, gli oceani rappresentano una risorsa vitale che va protetta.

The points of view and data which emerged

WWF Italy: the Mediterranean under threat

Alessia Bacchi of WWF Italy highlighted the threats looming over the Mediterranean Sea, including coastal urbanization and overfishing. However, it also highlighted the potential for sea recovery through effective management of protected areas. Bacchi underlined the importance of collaboration between institutions, NGOs and the fisheries sector to achieve the goal of protecting 30% of the Mediterranean by 2030.

A scientific bulletin to raise awareness

Prof. Sara Panseri, spokesperson of the University of Milan, presented the first Scientific Bulletin of Delicius, developed in collaboration with academic institutions to raise awareness of marine pollution. The technical paper aims to promote sustainable and low-contaminant products, supporting the UN’s Sustainable Development Goals.

Sustainability as an economic driver

NielsenIQ Italy, a leading global company in measurement and data analysis, represented by Stefano Galli, discussed the global perception of sustainability and the importance of bridging the gap between consumer intentions and actions. Silvia Bellini of the University of Parma presented the “Conscious Shopping” Observatory, highlighting how industry and distribution can stimulate responsible purchasing behavior.

Concrete initiatives for a sustainable future

During the round tables, representatives of Conad, Carrefour, Dit – Distribuzione Italiana and Delicius shared initiatives to educate consumers about sustainability. They also discussed the challenges and solutions to facilitate the purchase of sustainable products and the need for an ethical and transparent supply chain partnership.

Social Impact Projects: “Ri-pescato”

An example of solidarity circular economy was the “RI-pescato” project by Banco Alimentare and Intesa Sanpaolo. Domenico Messina of Banco Alimentare illustrated the results of the project, which has recovered significant quantities of confiscated fish, while Paolo Bonassi of Intesa Sanpaolo pointed out the importance of the fight against food poverty and illegality.

Ri-pescato is a community project with a high social value, as it manages to network multiple subjects capable of transforming a critical issue into an opportunity for the territory. In 5 years, the amount of fish product available to Banco Alimentare has increased from 8,293 kg recovered in 2019 to 37,765 kg in 2023. The social impact of the project is really significant.”

Irene Rizzoli, CEO of Delicius, concluded the conference by emphasizing the importance of innovation and collaboration to address sustainability challenges. He underlined that discussion events such as “Be Blue – The Sea Conference” are essential to promote responsible and sustainable business practices.

The event showed the importance of cross-sector cooperation for the protection of the oceans, reaffirming the commitment of Delicius and its partners.